Facebook sees Groups as the core of its push to “build community,” as Mark Zuckerberg detailed in his 6,000-word humanitarian manifesto. So today at its Communities Summit in Chicago, where it assembled 300 admins of top Groups, Facebook is making good on Zuckerberg’s promise to give admins more tools to manage their flocks. These include Group analytics, membership request filtering, removed member clean-up, scheduled posts & group-to-group linking.
These tools automate or facilitate the busy work that Group admins were already slogging through manually to assist their constituencies. Their rollout should increase the sharing of resonant content as well as the sense of [...]
A mysterious “Sponsored Content” opt-out setting recently appeared in Spotify, & now the streaming giant has confirmed to TechUKTV what it’s about. Spotify is now testing a new “Sponsored Song” ad unit that a company spokesperson tells us is “a product test for labels to promote singles on the free tier.”
Instead of appearing as obvious ad banners like Spotify’s existing ads, labels can pay to have Sponsored Songs appear on playlists you follow or potentially elsewhere on the service. These can be targeted to appear to users with matching listening tastes so they fit alongside their other music. & these Sponsored Songs will be instantly playable & saveable [...]
Instagram Stories is widening its lead over Snapchat & rolling out new features to keep everyone shooting video. Instagram Stories now has 250 million daily active users, up from 200 million in April, 150 million in January, & 100 million in October after launching the Snapchat Stories clone in August. That compares to Snapchat’s total 166 million daily actives for its entire app, & Instagram’s total 700 million monthly users.
“From new creative tools to location stories, we’ve been focused on making it easier to share any moment & uncover stories from the accounts & interests that matter most to you” Instagram tells me. “As a result, we are continuing to [...]
Dropbox might have gotten its start in the consumer market, but over the past several years it’s made huge steps toward getting enterprise users comfortable with using its products. It’s managed to sign up more than 200,000 Dropbox Business users, who need more advanced controls over how their employees can access & share sensitive files & information on the cloud storage service.
Today the company is adding more features to its admin dashboard, which is part of its larger AdminX initiative. With the new AdminX, Dropbox hopes to provide a better user experience to the admins who provision accounts & set controls over who can access what.
The first thing [...]